BMMMC stands for Bachelor of Multi Media and Mass Communication. It is an undergraduate degree program that focuses on various aspects of multimedia and mass communication. This program typically covers a wide range of subjects, including journalism, advertising, public relations, film production, media studies, and digital media.
Key Characteristics of BMMMC
The Bachelor of Mass Media and Mass Communication (BMMMC) degree program has some important features that make it stand out:
Mix of Many Things: BMMMC is like a mix of different ingredients. It combines the study of communication theories, research, media production, and media management. This helps students understand the media world better and prepares them for many types of jobs.
Hands-On Learning: In BMMMC, you don’t just read books, you also do things. You learn by doing media work like writing, editing, and reporting. You get to practice through internships, workshops, and projects.
Media-Ready: BMMMC is designed to get you ready for the media industry. You learn about what’s new in media and gain the skills you need for media jobs.
Global Outlook: BMMMC doesn’t just focus on one place. It prepares you for media work anywhere in the world. You learn about different media cultures and how to connect with people from different parts of the world.
Why Choose BMMMC?
There are many good reasons to study BMMMC:
Many Jobs: BMMMC opens doors to lots of media jobs. You can work in advertising, public relations, journalism, broadcasting, digital media, and more.
Good Pay: BMMMC graduates earn well. On average, they make good money. In India, the median annual salary for BMMMC graduates is ₹600,000.
Enjoy Work: BMMMC grads love what they do. They are happy working in media and are really passionate about it. It’s not just a job; it’s a passion.
Fields of Study in BMMMC
The Bachelor of Mass Media and Mass Communication (BMMMC) degree program is like a treasure chest of knowledge covering a wide range of subjects. Here’s a detailed look at what you’ll explore in this program:
Advertising: You’ll dive into the world of advertising. This includes learning about how ads are planned, how creativity is used in making ads, and how ads are placed in the media.
Public Relations: Public relations is all about how organizations communicate with the public. You’ll discover how they handle media relations, deal with crises, and manage their reputation.
Journalism: Journalism teaches you how news is created. You’ll explore news reporting, feature writing, and editing. It’s all about sharing information with the world.
Broadcasting: In this part of the program, you’ll learn how broadcasting works. This includes making TV shows, radio programs, and digital media content.
Media Management: Media is a big business, and you’ll get to know how it works. This includes media economics (how money is made), media law (the rules that must be followed), and media ethics (what’s right and wrong in media).
And that’s not all! BMMMC programs also have special courses that you can choose from:
Digital Media: Here, you’ll discover how digital media is created. This involves things like designing websites, using social media for marketing, and making content easy to find on search engines.
Film and Television Studies: Love movies and TV shows? This course will take you through their history, theory, and how they’re made.
Communication Research: Communication isn’t just about talking; it’s also about understanding how people communicate. You’ll learn about communication theory and how to do research to improve how we communicate.
Development Communication: This area focuses on how communication can help societies grow and improve. It’s about using communication for social and economic development.
Bachelor of Multimedia Communication (BMMC)
Domain/ General/ Optional Languages mapped to the Programmes
|Program||Domain/ General/ Optional Languages|
|Advertising||English, Hindi, and any one optional language|
|Public relations||English, Hindi, and any one optional language|
|Journalism||English, Hindi, and any one optional language|
|Broadcasting||English, Hindi, and any one optional language|
|Media management||English, Hindi, and any one optional language|
|Digital media||English, Hindi, and any one optional language|
The rules to get into the Bachelor of Mass Media and Mass Communication (BMMMC) program can be different depending on the college or university. But, in most cases, here’s what you need to join:
Finish your 10+2 exams from a known board or council with at least 50% marks in total.
Some colleges might want you to pass specific subjects in your 10+2 exams, like English, Mathematics, or Social Science.
Certain colleges might also need you to sit for an entrance exam, such as the Joint Entrance Examination (JEE) Main Paper 2 or the Common University Entrance Test (CUET).
Don’t forget, some colleges might ask for extra stuff like interviews or writing samples.
here are some tips to make sure you meet these rules:
Get started early. The competition to join BMMMC programs can be tough, so don’t wait. Begin early, research the programs you like, get ready for entrance exams (if needed), and gather all the papers you need.
Make sure you do well in your 10+2 exams. Meet the percentage requirement and pass the right subjects.
If there’s an entrance exam, get ready for it. You can find lots of resources to help you prepare, like practice papers and study guides.
Get all the documents you need in one place. You’ll typically have to show your mark sheets, certificates, and the scorecard from the entrance exam when you apply to BMMMC programs.
Here are some of the specific career prospects for BMMMC graduates:
- Advertising: Account executive, copywriter, art director, media planner
- Public relations: Public relations specialist, media relations specialist, crisis communications specialist
- Journalism: Reporter, editor, columnist, producer
- Broadcasting: Television producer, radio producer, news anchor, video editor
- Media management: Media manager, media planner, marketing manager
- Digital media: Web designer, social media manager, SEO specialist
- Film and television: Film producer, television producer, screenwriter, director
- Communication research: Communication researcher, media analyst, policy analyst
Here are some of the top companies that hire BMMMC graduates:
- Advertising agencies: Ogilvy & Mather, McCann Worldgroup, DDB Worldwide, JWT
- Public relations agencies: Edelman, Weber Shandwick, Ketchum, FleishmanHillard
- Media companies: The Times of India, The Indian Express, The Hindu, NDTV, CNN-IBN
- Broadcasting companies: Doordarshan, All India Radio, Zee TV, Star TV
- Digital media companies: Google, Facebook, Twitter, Amazon
- Film and television production companies: Yash Raj Films, Dharma Productions, Red Chillies Entertainment, Excel Entertainment
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